PSA

Recycling: Reduce, Reuse, Recycle

For my PSA, I decided to go with an issue that's close to my heart--recycling. Currently we are experiencing the effects of climate change, which are largely in part due to human activity. The scientific community is in unanimous agreement when they say that we will have to make drastic changes quickly to ensure sustainability for future generations.

The intended audience is primarily pre-teens, young adults, etc. That's why I included the Lorax quote, because I felt that pre-teens are at that age where any type of emotional appeal will truly resonate with them. 

Below are my statistics and quote for my Recycling PSA:

#1 Unless somebody like you cares a whole lot, nothing is going to get better it's not. -The Lorax

#2 The average person generates over 4 pounds of trash every day and about 1.5 tons of solid waste per year. -DoSomething.org

#3 Recycling 14 trees worth of paper reduces air pollutants by 165,142 tons. -all-recycling-facts.com